Duyên has successfully utilised her recent loan from Thanh Hoa MFI (Lendwithcare's local partner in Vietnam) to execute her business expansion plan exactly as intended. By procuring a substantial stock of 500kg of fresh fish, squid, and shrimp, she was able to capitalise on the surge in seafood demand during the peak Lunar New Year season. This strategic investment significantly bolstered her sales volume, resulting in a marked increase in her family’s seasonal income.
The additional revenue has been instrumental in alleviating the financial pressure of university tuition fees and household expenses, ensuring a more stable and secure livelihood for her children and elderly mother-in-law. As a committed member of the microfinance program since 2014, Duyên's success serves as a testament to how timely financial intervention can empower traditional vendors to transform their economic circumstances and foster long-term family prosperity.