Yolanda

In the province of Cebu, 58-year-old Yolanda lives with her husband, and together they manage the daily operations of their small convenience store. More than just a business, the store is their lifeline, providing the income they depend on to cover food, utilities, and other essential living expenses.

The convenience store offers a wide range of groceries, school supplies, and household essentials—items that are in constant demand within their local community. Their earnings help cover rent, utilities, and daily living expenses, while also allowing Yolanda to extend financial support to her siblings.

Many neighbours prefer shopping at Yolanda’s store rather than going to the market, especially during hot weather. Her approachable service and flexible payment options—such as offering credit to trusted customers who repay weekly or every fifteen days—make her store a vital resource for those who struggle with cash flow. By keeping her prices competitive with market rates, Yolanda encourages continued support from her community.

She and her husband remain hardworking and committed to sustaining their business. Recently, Yolanda applied for a loan from our local partner in the Philippines, LAMAC, which she plans to repay over a short period. The loan will serve as additional working capital, enabling her to stock more saleable items and meet the growing needs of her customers.